Digital Marketing, Israel's Internet Marketing — Business marketing , digital marketing , Israel internet marketing , Israeli branding , Israeli digital marketing , lebanon , marketing , marketing government , marketing strategy , online marketing , Online Marketing - — Marketing in Lebanon
Wednesday, June 23, 2010

Digital Marketing, Israel's Internet Marketing

This is as fun as internet marketing can get at messing with people's heads! I have been avid to write about Israel's government marketing for a while now. I know it's kind of an old story in Internet Marketing history, but it's still as interesting as digital marketing ever was. Here we go!

israel marketingThere's someone I would love for you to meet on mySpace: "The State of Israel". Israel is 62 years old (born in 1948, following the war with Palestine. Yep, makes sense, but I am not sure it helps their cause!).... 62 years old Israel, puts profile pictures of beautiful young people, from both genders (although the profile info points that it is female!... yes, yes Israel is a woman), the mySpace account holds all the specs of a fake account. Yet, it's far from the truth, it is an official account for Israel, created by a man called David Saranga, the head behind the Israeli internet campaign.

Operating from the Consulate General of Israel in New York, the Israeli mySpace account has friends. Check out the isrealli blog "the first official blog to ever be started by a government" according to wikipedia's isrealli page. Not enough? Check out the Israeli twitter account: israelconsulate which ridiculously held an official twitter Israeli press conference.... and I am not done! There's even a Youtube Israeli channel.

It all sure does serve the digital brainwashing initiative!




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