Branding a Human Being — brand image , branding , fate , Random Views — Marketing in Lebanon
Monday, July 21, 2014

Branding a Human Being

How would you go about naming your baby? 

There is no right or wrong answer. Yet, this decision will influence your baby for the rest of his life. 

From bullying at school, to an unfortunate name match with an assassin or terrorist, to a stereotypical image that could lead a potential employer to scrap your grown baby's curriculum vitae in the future (blame Freakonomics for pinning this idea into my head)... The consequences are endless.

We tried it all... but
  • Media - After online searches, surfing numerous naming websites, personality name analysis and statistics, we resorted to mobile applications, and eventually reached out to the more traditional medium: books. Three books down, a highlighter in hand, our list was just getting bigger and bigger. 
Our Baby
  • Classification - 'Gender would eliminate half of our options', we rationalized, so we waited, until... 'It's a girl!' the doctor confirmed. 
  • Numbers - I created an excel sheet on Google Drive where we both listed our favourite names and each graded them all, and then our grades would add up to a total. I thought I had it figured out. I thought I could make this decision a pragmatic one, with numbers.

& ended-up with...

A while later, I had found it, the perfect name. I knew it in my heart and I couldn't wait for my husband's feedback. As I was getting ready to announce it, he proposed a name himself... Now, you tell me, what are the odds that we come up with the same name at once? 

It was the same name.

We ditched the excel sheet. our name was 'most likely' to be it. 

My Pregnant Belly


Later, I received a text from a close friend: 'Gia' it read. 'it means God is Gracious.' she continued. 'I am looking up baby names for you'. She explained. 

I called her in awe. 'How did you know?'  - 'Know what?' she muttered. She had no clue it was the name we had chosen. 

Why am I bringing this up now?

I recently saw the actor James Van Der Beek announce, on television, how he and his wife named their newborn: He said that he asked his wife if she had a name, and she said 'only one name came to me', and only one name had come to him too. 

It was one and the same. 

Moral of the story...

While I cannot assume that everyone goes through the same experience, I would like to believe that there is some kind of divine intervention, as some choices are just bigger than just you and me and require a bigger understanding of things to come. 

If this is the case for naming a human, what about naming a product or an organization?




5 comments:

Saad Abd said...

شركة تنظيف بالرياض

شركة تنظيف منازل بالرياض

شركة تنظيف فلل بالرياض

شركة تنظيف شقق بالرياض

شركة تنظيف خزانات بالرياض

شركة جلي بلاط بالرياض

شركة تنظيف بيوت بالرياض

شركة تنظيف مجالس بالرياض

شركة نقل اثاث بالرياض

شركة نقل عفش بالرياض

شركة تخزين اثاث بالرياض
كشف تسربات المياه

شركة عزل خزانات بالرياض

شركة مكافحة بالرياض
شركة رش مبيدات بالرياض

شركة مكافحة النمل الابيض بالرياض
افضل شركة دهانات بالرياض

Mebel Jepara said...

Kursi Ruang Tamu Modern
Sofa Ruang Tamu Mewah
Tempat Tidur Mewah
Kursi Elegan Kayu
Tempat Tidur Set
Tempat Tidur Kanopi
Nakas Drawer
Nakas Cantik
Sofa Malas
Kursi Vintage
Sofa Terbaru
Nakas Duco
Kursi Permaisuri
Kursi Balon
Kursi Kerodong Nagita Rafi Ahmad
Kursi Bar
Tempat Tidur Jati
Sofa Romawi
Meja Duco
Nakas Klasik
Meja Makan Trembesi
Lemari Botol
Fram Pigura Ukir
Lemari Pintu Kaca
Meja Konsul
Kursi Syahrini
Bufet Tv
Lemari Pakaian Jati
Kursi Tamu Minimalis
Sofa Minimalis Trembesi
Dipan Peluru
Lemari Pakaian Pintu Sliding
Nakas Inggris
Kursi Tamu Jati Semut Gajah

ابو ياسين said...

هل تبحث عن شركة متخصصة فى مكافحة الحشرات نحن نقدم لكم افضل شركة مكافحة حشرات فى الدمام كما انه تقدم خدمة متميزة ايضا وهى تنظيف المنازل والمجالس والفلل والقصور وسبب تقديم هذه الخدم انه تهتم بالاناقة والمنظر الخلاب والصحة العامة خدمات شركتنا كاتالى شركة مكافحة حشرات بالدمام
شركة تنظيف بالدمام
شركة تنظيف مجالس بالدمام

Daniel Joseph said...


Great topic for a blog post, Jane!

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